According to Innova Market Insights global new product data, almonds are the top nut in global new product development for the sixteenth consecutive year.
This year’s Global New Products Report revealed that more than 12,000 new almond products were introduced in 2021, accounting for 40% of total nut introductions. Almonds are the No. 1 nut in four of the world’s six major food introduction categories: bakery, bars, dairy and cereals. Bakery’s 15% growth is the highest of any listing in the global food, nut and almond listings.
“We are continually impressed to see manufacturers around the world innovating with almonds to stay on top of consumer demands, trends and preferences in the wake of the pandemic,” said Harbinder Maan, associate director, trade marketing and stewardship at the Almond Board of California. . “The versatility of almonds as an ingredient is truly unique, and we continue to see new innovations across all product categories that really push the boundaries.”
The success of almonds as a key ingredient across all product categories can be partly attributed to their versatility in texture. The creaminess and contrasting sweetness of almond butter is a natural fit for spreads, which grew 12% globally, while sliced or chopped almonds add crunch to a growing category of desserts and creams frozen. To satisfy an increased demand for gluten-free and healthy indulgence options, almond flour is often used as a key ingredient in the ready meals and side dishes category, especially in products like frozen pizzas.
The report also found that almond introductions led to a higher likelihood of on-pack health claims with more than 1 in 5 products containing almonds carrying the most important health claim, “gluten-free”. especially. The top four remaining health claims for products containing almonds were “no additives or preservatives”, “high source of fibre”, “organic” and “high source of protein”.
“Coming out of two unprecedented years of pandemic-related change, it is encouraging to see consumer expectations shifting towards a demand for a healthier lifestyle, both in what they choose to consume and how they choose to,” says Lu Ann Williams, director of global analytics at Innova Market Insights. . “It’s no surprise that almonds have maintained their number one spot for 16+ years, with the vibrant and varied texture, flavor and health label claims they satisfy.”